We’re into cars here – in fact, we’ve worked on most car accounts (including Volkswagen). And our Creative Director is REALLY into cars (i.e. hopeless case), so to him, what’s on this page is sacrilege (even though Beetles aren’t his thing). He’d rather I didn’t post this – which is all the more reason to do it….
Posted by Dana Minter
It’s always refreshing to see someone come up with a different take on a familiar product. Cadbury’s creative team at Del Campo Nazca Saatchi and Saatchi (Argentina) produced these funny commercials in which chocolate becomes a value system.
I don’t know if there are any more commercials in this campaign, but it’s a pity they’re all aimed at women. Don’t men buy chocolate, too? (Well, I do.)
Shame about the two taglines. Just one good one would have been preferable. Never mind, I’m just nitpicking, this campaign has enough legs to go on for a long time.
Posted by Ian Minter – clips via Advertolog.com
