The world is changing in our industry – very quickly. Thinking ‘outside the box’ can now encompass so many areas, the mind boggles. For a creative, that’s very exciting – but you need to know what’s possible.

‘Advertapps’ are exactly that – freeb iPhone apps that advertise a company or product. Of course, they need to be useful (why else would someone download it).

My favourite – the app that takes the ‘flash red eye’ out of iPhone photos – for an eye drop.

The website creativebits.org has posted a few for your viewing pleasure.

Posted by Dana Minter